Menopause in the Modern Era

In 2024, amidst a societal reevaluation of long-standing norms, the conversation around menopause is finally undergoing a much-needed transformation. This natural life stage, historically misunderstood and stigmatized, is being redefined through the efforts of advocates and entrepreneurs committed to dismantling myths and providing support.

The Stigma and Its Impact

The menopause journey has traditionally been a solitary experience for many women, plagued by silence and a lack of support. A telling example comes from Japan, where a survey revealed that just over half of the women over 40 who experienced menopausal symptoms had someone to talk to about it. This statistic highlights a widespread communication gap, underscoring the importance of changing societal perceptions.

Scottish Pioneers: GLORIAH's Mission

Scottish entrepreneurs Jessica Watson and Isla Telfer are at the forefront of this change with their venture, GLORIAH. This personal care brand, backed by £80,000 in Scottish EDGE funding, aims to shatter the silence surrounding menopause. GLORIAH is more than just a brand; it's a symbol of hope and a call to action for open dialogue and support.

Combating Misleading Marketing

As the discussion around menopause grows, so does the concern over corporations exploiting the situation. There's a rising trend of companies pushing unnecessary health tests and treatments, capitalizing on the stigma for profit. This calls for stricter regulations and clearer information to protect women from overdiagnosis and unwarranted treatments.

Empowering Women Through Knowledge

Leaders like Michelle Rowlinson are pioneering efforts to empower women with the necessary knowledge and support. Rowlinson's comprehensive approach includes addressing sexual health, managing symptoms in the workplace, and ensuring inclusivity for women from diverse backgrounds. Her emphasis on involving family and partners in menopause wellbeing sessions is pivotal in creating a supportive environment.

A Future of Openness and Support

The work of Lisa Mosconi, Jessica Watson, Isla Telfer, and Michelle Rowlinson is lighting the way towards a future where menopause is openly discussed and embraced. While the battle against stigma continues, their advocacy and education are crucial in changing the narrative around menopause. This shift is part of a larger societal change prioritizing the health and well-being of women.